U.S. Market Development Cooperator Organizations
Represented In China

Cooperators Other Partners

U.S. Meat Export Federation

Time:09.10.2015Author:AdminSource:USDA China

The mission of U.S. Meat Export Federation (USMEF) is "to increase the value and profitability of the U.S. beef, pork, and lamb industries by enhancing demand for their products in export markets through a dynamic partnership of all stakeholders." Simply put, USMEF is "Putting U.S. Meat on the World's Table."

The U.S. Meat Export Federation (USMEF) was established in 1976 as a nonprofit trade association working to create new export opportunities for U.S. beef, pork, lamb, and veal. USMEF receives funding from the U.S. Department of Agriculture (USDA), the beef, pork, lamb, corn, and soybean checkoff programs, as well as its members representing nine industry sectors: beef/veal producing and feeding, pork producing and feeding, lamb producing and feeding, packing and processing, purveying and trading, oilseeds producing, feed grains producing, farm organizations, and supply and service organizations.

Headquartered in Denver, USMEF has offices in Beijing, Brussels, Hong Kong, Mexico City, Monterrey, Moscow, Seoul, Shanghai, Shenyang, Singapore, St. Petersburg, Taipei, and Tokyo. USMEF also has special market representatives covering China, the Middle East, Central and South America, and the Caribbean.

USMEF carries out market development activities in more than 80 countries. These activities fall into several primary areas:

Marketing - Creating demand in international markets for U.S. meat through promotions, trade seminars, consumer education, advertising, and public relations.

Market Access - Providing the U.S. government and industry with the market intelligence necessary to secure, maintain and develop fair and reasonable access to international markets.

Ms. Jianwen LIU
Room 0809, 8th Floor, Guangming Hotel, No. 42 Liangmaqiao Chaoyang District, Beijing 100125
Tel: (86-10)84418455
Fax: (86-10)84418457

Mr. Liang Ming
Room 1010, Central Plaza, No. 227 Huangpi Bei Lu, Huangpu District Shanghai 200003
Tel: (86-21)62494640
Fax: (86-21)62495810

Hong Kong
Mr. Joel Haggard
8th Floor, Zoroastrian Building, 101 Leighton Road Causeway Bay, Hong Kong
Tel: (852)28907408
Fax: (852)25767345

Ms. Rachel Deng
Cell: (86)1382-505-5337